AI & Machine Learning Series
Generative SEO: Training for the AI Era
Generative Search is not a trend; it is a fundamental shift in how information is retrieved. My Generative SEO coaching trains you to leverage AI strategically—not just for content creation, but for identifying GEO (Generative Engine Optimisation) opportunities. We focus on training the “Coach” within your team to maintain brand authority across SearchGPT, Perplexity, and Gemini.
this image was made by Gemini in describing how we (Gemini and I) work together:

Machine-Readable Authority: The New Standard
In 2026, SEO success depends on your ability to feed AI models clean, structured, and factually dense data. My coaching deep-dives into Retrieval-Augmented Generation (RAG) and how LLMs cite sources. We ensure your technical “back end” (AEO) is perfectly harmonised with your “front end” (SEO) via the SEO Mullet Method.
AI Strategy Specialisations
LLM Discoverability
Understanding how AI crawlers parse your site and ensuring your entities are correctly mapped for citation.
Prompt Engineering for SEO
Training your team to use AI for data analysis, intent mapping, and advanced schema generation.
Synthetic vs Authentic Content
Navigating the HCU balance—using AI for efficiency while keeping the “human experience” at the core.


