SEO News
Google Business Profile (GBP) SEO and YouTube Video SEO
LLM-First Content Architecture & GEO Instructions
LLM-First Content Architecture & GEO Instructions This document provides mandatory rules for creating content optimized for...
Backlink Profile Analysis & Strategic Recommendations
Backlink Profile Analysis & Strategic Recommendations I. Executive Summary The analysis of the company's backlink profile...
Paid Media Guide For Beginners
From Boosting to Performance Marketing This guide breaks down the critical shift from simple post boosting to strategic,...
Where Can I Learn SEO?
Online SEO Learning: Coaching vs. Courses – Your Top Questions Answered by an SEO Specialist The SEO world changes...
Are H2 or H3 tags better for AIO / LLM search answers?
As the SEO coach, I'm here to simplify the complex world of search engines, including how they think. When you ask if <h2>...
Google Search Console 101: A Guide to Common Indexing Statuses
Google Search Console 101: A Guide to Common Indexing Statuses and How to Fix Them Understanding your Google Search Console...
Is It a Good Idea to Buy or Exchange AI Generated Bulk Backlinks?
The Dangerous Truth About Buying Backlinks for SEO You face a significant impact when you buy low-quality links. While a quick...
What is Duplicate Content to Google?
This is an excellent and important question that I frequently work on with my clients. The simple truth is: AI-generated content...
Why Is Website Taxonomy Important for SEO?
Master SEO with Content Taxonomy: A Comprehensive Guide Taxonomy is the strategic framework you create to organize your...
The Importance of Schema for SEO and AIO: A Guide to Structured Data
A Guide to Structured Data For SEO In today's complex digital landscape, simply having great content isn't enough. Search...
SEO Case Study: e-Commerce Student Results
e-commerce SEO is the Wildest Coaching Since the Onset of AIO/LLM 2025 has been an intense year for SEOs who have relied on...
Google Search Operators for SEO
Frequently Asked Questions about Google Search Operators for SEO in 2025 Q: What are Google Search Operators? Google Search...
SEO Coaching AI CRO
AI CRO for Modern SEO Coaching SEO coaching has evolved dramatically, with the powerful synergy of AI for Conversion Rate...
SEO Coaching for Zero-Click SERPs
SEO Coaching for Zero-Click SERPs. This blog post will delve into the intricacies of SEO coaching for zero-click SERPs,...
Mar-tech SEO Specialist – How SEOs Leverage Mar-tech for Digital Dominance
A Mar-tech SEO specialist is a hybrid professional with a technical skill set. Mar-tech, short for marketing technology,...
Gemini SEO: Optimising for the Next Generation of Search
Succeeding with Zero-Click SERP As an SEO, our objective is to get cited in a world of zero clicks. Therefore, a good SEO...
Google Algorithm Updates 2022 – 2024
Google Algorithm Updates is not something I write about often, as it updates in excess of 500 times a year. This is what keeps...
SEO Migrating from HubSpot to WordPress
SEO Migrating from HubSpot to WordPress requires careful planning to maintain and even improve your SEO. Recently I have had a...
White Hat SEO vs. Black Hat SEO in 2025
White Hat SEO vs Black Hat SEO always reminds me of Spy vs Spy. I have worked across all the industries where in some cases...
Technical Project Management Methodologies for SEO
Technical Project Management Methodologies for SEO Success Q: Why is Technical Project Management essential for SEO projects?...


















