Technical SEO Coaching: The Performance Engine of Your Website
Technical SEO is a satisfying area of search. It’s all about site health and performance. This work ensures your website is easy for search engines to index. Technical SEO involves finding and fixing errors that limit indexing. This requires prioritisation, critical thinking, and fast implementation, because when things go wrong, they go wrong quickly.
Technical SEO is the real performance side of search. It has a direct impact on site speed and your overall user experience. We will use a combination of SEO audits, CSS, HTML, and server optimisation tactics to achieve indexing success.
What is Technical SEO Coaching?
Technical SEO is a complex field, but all practitioners should follow some basic principles. You must ensure your website’s code is clean and well-organised. You need to make sure your site is accessible to both search engines and users, and you have to optimise its speed and performance. With technical SEO, penalties are often soft. For example, if you have 72 thin pages, you will have 71 pages of unindexed URLs. I will teach you my tech triage method to fix these issues by combining skills from every SEO discipline.
Bridging the Gap: Technical SEO for the Age of AI
In the new world of Large Language Models (LLMs) and AI Overviews (AIOs), technical SEO is more important than ever. AI models don’t just read words on a page; they understand structure and context. A technically healthy website with a clean code base, proper internal linking, and fast loading speeds sends strong signals to AI. It tells the AI that your website is a reliable, high-quality source of information.
This is where your technical SEO schema becomes critical. I will coach you on how to implement structured data and schema markup correctly, which directly helps AI understand your content. My coaching bridges the gap between foundational technical SEO and the new world of AI-driven search, ensuring your website is primed for the future.
What You’ll Learn from The SEO Coach
I’ll coach you on the most important aspects of technical SEO. We will cover:
- Website Architecture: We will coach you on your website’s URL structure, navigation, and overall layout.
- Convergent SEO: I will show you where technical SEO and on-page SEO overlap. We will also explore how off-site factors can impact your site speed.
- Core Fundamentals: We will coach you on how to structure sitemaps, robots.txt, and x-robots.
- Finding Errors: We will navigate Search Console to find critical errors.
- The Right Tools: I will share my preferred tools and show you how to use them to solve problems.
Do You Need Technical SEO Coaching?
Yes. If you want to become a full-stack SEO, this is a vital skill. Technical SEO is the bedrock of any digital project. A well-trained SEO can technically specify a website’s architecture and is skilled in CSS, HTML, and user journey mapping. You need to train your eye for detail. This work often feels like an action movie with a thousand things to do at once. Part of my coaching will teach you how to work under this pressure. I will help you apply a triage strategy so you always approach a task with results in mind.
